One of the things I was most excited about when I created Grizzly BBQ was the prospect of writing recipes earlier in my posts than what you see on a typical culinary-based website. I may write a paragraph or two before posting my recipes, but by and large, they are right there in front of you within one quick scroll down. I couldn’t help myself, but I had to write a poem about these culinary bloggers who love to post an overly long story in each of their recipe posts before they, you know, post the actual recipe:
This evening I’m feeling bacon-fried rice
The family agrees that would be quite nice
So I open up my laptop to perform a quick search
Besieged I am to buy lots of merch
So I click several links over here and there
Reading stories of what people smelled in the air
As well as growing up down on grandma’s farm
Where they would cook things like fresh chicken with parm
Growing furious not wanting to read a book
I scroll down the page and continue to look
Why do these people think it is a necessity
To tell their story and not give the recipe
Alas I have found a Google Chrome filter for inspiration
And I have to admit this is a riveting sensation
For recipes only and story prevention
I’ll download and install this new Chrome extension
There really is nothing more aggravating than heading over to Google and trying to find a specific recipe for something, or when you are searching for general recipes for dinner ideas, and you have to scroll through the food blogger’s life story before you can finally arrive at the destination you wanted: the recipe itself.
Thankfully, there is an extension for Google Chrome that filters out the nonsensical stories and brings you to the content so that you don’t have to read about Barbara’s tangents about making potato soup with her aunt June in November 1979. The extension is called ‘recipe filter’ and you can find it here, granted that you are using the Google Chrome web browser.
I just wanted to share, because not only do I love sharing the love of good grub, I empathize with everyone who is agitated when looking up recipes only to have to scroll through 3,000+ words of fluff in order to get to the recipe they want to find out about.
I’m not sure what compels anyone to want to regale readers with these stories. One could argue that a small segment of readers may be interested in reading these big, tall tales, but at the end of the day, by and large, the majority of people who visit your site for a recipe is there for the recipe and that’s that. I feel as though there is an ulterior motive for these food bloggers/recipe creators because they are trying to manipulate the system with more ‘search keywords’ in their post in order to appear higher in the results on Google (I don’t blame them). That’s all fine and well, but most people see through that. We just want the recipe.
Anywho, if I have a story to tell related to the food I’m posting about, I will write it after I post the recipe. Those who enjoy my content will stick around, and those who come for the recipe will bolt. Either/or, that is fine. Perhaps these long-winded narrative-writing food bloggers can pick up on that tip as time ensues, making finding recipes less than a hassle than it can be sometimes.